Primary Colours
This guide is here to help you get to know us a little better. Our guidelines are split into two sections. Brand foundations focuses on core elements such as colour, typography and grid, all of which provide a solid foundation for all of our designs. The second section, known as expression, incorporates more flexible elements like photography, motion and tone of voice, enabling us to highlight our creativity and distinct brand identity while maintaining a consistent visual style.
Twilight Blue
HEX
#0452F0
RGB
4, 82, 240
CMYK
98, 66, 0, 6
Deep Navy
HEX
#03134F
RGB
3, 19, 79
CMYK
96, 76, 0, 69
Black
HEX
#1C1F2A
RGB
28, 31, 42
CMYK
33, 26, 0, 84
CTA Purple
HEX
#5F3DC4
CMYK
52, 69, 0, 23
White
HEX
#F8F8F8
RGB
248, 248, 248
CMYK
0, 0, 0, 3
Secondary Colours
This guide is here to help you get to know us a little better. Our guidelines are split into two sections. Brand foundations focuses on core elements such as colour, typography and grid, all of which provide a solid foundation for all of our designs. The second section, known as expression, incorporates more flexible elements like photography, motion and tone of voice, enabling us to highlight our creativity and distinct brand identity while maintaining a consistent visual style.
Lime Green
HEX
#C4E878
RGB
196, 232, 120
CMYK
16, 0, 48, 9
Jungle Green
HEX
#02B75E
RGB
2, 183, 94
CMYK
99, 0, 49, 28
Icy Blue
HEX
#C5E5FF
RGB
197, 229, 255
CMYK
23, 10, 0, 0
Jasmine Yellow
HEX
#FDE791
RGB
253, 231, 145
CMYK
0, 9, 43, 1
Sunflower Yellow
HEX
#EAB308
RGB
234, 179, 8
CMYK
0, 24, 97, 8
Lavender
HEX
#E9DBFF
RGB
233, 219, 255
CMYK
9, 14, 0, 0
Pale Sky
HEX
#EBF6FF
RGB
235, 246, 255
CMYK
8, 4, 0, 0
